Revenue Rehab: It's like therapy, but for marketers

Latest Revenue Rehab Episodes

May 18, 2022

Conscious Uncoupling for CMOs: Moving Sideways to Move Up

In this episode of the Revenue Rehab, Brandi Starr is joined by Adam New-Waterson. Adam is the Startup Executive at HYE Partners. On the couch Brandi and Adam will tackle Conscious Uncoupling and the need to Move Sideways to Move …

Episode page
May 11, 2022

The People Part of Leading Marketing: Employee Development and Organi…

In the episode, ‘’The People Part of Leading Marketing: Employee Development and Organizational Competency’’, Brandi Starr was joined by Maija Hurst, a marketing strategist who has worked for big-name brands such as REI and LG to leverage data...

Episode page
May 4, 2022

Your Company Rep Matters: How GenZ is Flexing Their Purchasing Power

In the episode “Your Company Rep Matters: How GenZ is Flexing Their Purchasing Power”, host Brandi Starr is joined by Ali Jawin, VP of Global Marketing and Lexi Taylor, Director of Content Marketing at The RepTrak Company. Ali and Lexi …

Episode page
April 27, 2022

Private Equity Pitfalls: PE Dynamics & How They Can Get in the Way

In the episode “Private Equity Pitfalls: PE Dynamics & How They Can Get in the Way”, Brandi Starr was joined by Jenn Steele, the VP of Marketing at Reprise, a demo creation platform that helps companies sell their product with …

Episode page
April 20, 2022

Making of a Brand: Brand is Everything, Everything is Brand

In the episode “Making of a Brand: Brand is Everything, Everything is Brand”, Brandi Starr was joined by Russ Somers, CMO of Lytho. Russ has led marketing for B2B companies including TrustRadius, TrendKite (acquired by Cision), and Invodo...

Episode page
April 13, 2022

Everyone Has an Opinion: Building Influence Across the Organization

In episode four of the Revenue Rehab podcast, ‘’ Everyone Has An Opinion: Building Influence Across the Organization’’, Brandi Starr was joined by Christina Del Villar, A Silicon Valley Marketing Executive Consultant, and aut...

Episode page
April 6, 2022

Out With The Old...Or Not: Change Management

In episode three of the Revenue Rehab podcast, ‘’Out With The Old...Or Not: Change Management’’, Brandi Starr was joined by Tiffany Chisholm Okirika, award winning marketing technology leader, and founder and CEO of Skyspace Global, a...

Episode page
March 30, 2022

Ladylike in the Conference Room: F%$# That, Bring Your Authentic Self

In episode two of the Revenue Rehab podcast, Ladylike in the Conference Room, Brandi Starr was joined by Andrea Lechner-Becker to discuss authenticity in the workplace, and how women in particular, can face more difficult barriers when it...

Episode page
March 23, 2022

The Anti-Bias CMO: How pro-growth CMOs can help eliminate unconscious…

In episode one of the Revenue Rehab podcast, The Anti-Bias CMO, Brandi Starr was joined by MK Getler to discuss the biases that exist in everyday life, and how these biases also permeate marketing in today’s world. MK and Brandi …

Episode page
Feb. 24, 2022

IT, the Ally Revenue Teams Need

Not Including IT in Revenue Discussion Can Stifle Growth To marketing leaders IT is more often viewed as a roadblock than an ally. IT is typically thought of as a back-office function focused on governance, security, infrastructure, etc. Rarely is …

Episode page