This week we are joined by Alon Waks and Will Scott. Alon Waks is a 4-time CMO/marketing leader and seasoned enterprise software executive, having helped B2B and SaaS companies scale and expand their GTM over 20 years. Alon focuses on inbound,...
This week our host Brandi Starr is joined by Vice President of Marketing at Ekos, Christina Kyriazi. In this episode, Brandi and Christina are tackling the impact and importance of understanding your customers’ needs. A self-proclaimed data...
This week our host Brandi Starr is joined by CMO in Residence Eric Eden to discuss Leading at a Venture Capital Firm. As the Chief Marketing Officer at InGO, with 20 plus years of experience in technology marketing for internet services and SaaS...
This week our host Brandi Starr is joined by Patrick Ward to discuss Turnaround Strategies When You've Inherited a Dysfunctional Team. Our guest, Patrick Ward is the VP of Marketing for , a custom software development consultancy that digitally...
In this episode of Revenue Rehab, Brandi Starr is joined by marketing strategist Carol Grant, who has over 20 years’ marketing experience across multiple areas including product marketing, digital, retail, enterprise, and SaaS. As the CMO at Syndio,...
This week Brandi Starr is joined by Emily Maxie, CMO at Very, to discuss Service-Market Fit. Emily is a builder who loves solving problems that no one has ever solved before. Emily has led product-market fit strategy at two high-growth tech start-ups,...
This week our host Brandi Starr is joined by not one but two experts to discuss Finding Your Circle - The Importance of Community for Personal Growth. Who better to discuss this topic than Matt Heinz of CMO Coffee Talk and Mike Rizzo, the Community-led...
In the episode “Demand Generation: What's Working, What's Not and the Role Messaging Plays”, Brandi Starr is joined by Jamie Walker, SVP of Global Marketing at Keyfactor. Jamie is responsible for leading a high-performance marketing team...
In the episode, ‘’Customer Advocacy: The Key to Winning at NetNew and Retention’’, Brandi Starr was joined by Adrian Chang, Senior Director, Field & Customer Marketing at Mindtickle. Adrian’s experience as an award-winning executive comes...
In this episode of Revenue Rehab, Brandi Starr is joined by Yushau Sodiq Vice President of Verint. Yushau is a marketing executive with over 20 years of experience in all things marketing, including digital, product, and operations, his career spans...
This week our host Brandi Starr is joined by Avnita Gulati to discuss The importance of Celebrating Small Wins and how it leads to Creating a Collaborative Culture. Avnita is the Sr. Director, Global Marketing Ops and Strategy at Visa, Inc. Avnita is...
In this episode of the Revenue Rehab, Brandi Starr is joined by Adam New-Waterson. Adam is the Startup Executive at HYE Partners. On the couch Brandi and Adam will tackle Conscious Uncoupling and the need to Move Sideways to Move Up and why...
In the episode, ‘’The People Part of Leading Marketing: Employee Development and Organizational Competency’’, Brandi Starr was joined by Maija Hurst, a marketing strategist who has worked for big-name brands such as REI and LG to leverage data...
In the episode “Your Company Rep Matters: How GenZ is Flexing Their Purchasing Power”, host Brandi Starr is joined by Ali Jawin, VP of Global Marketing and Lexi Taylor, Director of Content Marketing at The RepTrak Company. Ali and Lexi discuss tackling ..
In the episode “Private Equity Pitfalls: PE Dynamics & How They Can Get in the Way”, Brandi Starr was joined by Jenn Steele, the VP of Marketing at Reprise, a demo creation platform that helps companies sell their product with their product. An...
In the episode “Making of a Brand: Brand is Everything, Everything is Brand”, Brandi Starr was joined by Russ Somers, CMO of Lytho. Russ has led marketing for B2B companies including TrustRadius, TrendKite (acquired by Cision), and Invodo...
In episode four of the Revenue Rehab podcast, ‘’ Everyone Has An Opinion: Building Influence Across the Organization’’, Brandi Starr was joined by Christina Del Villar, A Silicon Valley Marketing Executive Consultant, and aut...
In episode three of the Revenue Rehab podcast, ‘’Out With The Old...Or Not: Change Management’’, Brandi Starr was joined by Tiffany Chisholm Okirika, award winning marketing technology leader, and founder and CEO of Skyspace Global, a...
In episode two of the Revenue Rehab podcast, Ladylike in the Conference Room, Brandi Starr was joined by Andrea Lechner-Becker to discuss authenticity in the workplace, and how women in particular, can face more difficult barriers when it...
In episode one of the Revenue Rehab podcast, The Anti-Bias CMO, Brandi Starr was joined by MK Getler to discuss the biases that exist in everyday life, and how these biases also permeate marketing in today’s world. MK and Brandi discussed humans’...
Not Including IT in Revenue Discussion Can Stifle Growth To marketing leaders IT is more often viewed as a roadblock than an ally. IT is typically thought of as a back-office function focused on governance, security, infrastructure, etc. Rarely is IT...