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Director of Content Marketing
Lab rat turned market researcher turned content marketer, Lexi Taylor Wan specializes in transforming proprietary SaaS data into powerful marketing stories — and we're talking ANY data, from smart waste measurements to the latest corporate reputation developments. As Director of Content Marketing for The RepTrak Company, the data is constant as is the content, so that M.S. in Consumer Psychology sure comes in handy.
In the episode “Your Company Rep Matters: How GenZ is Flexing Their Purchasing Power”, host Brandi Starr is joined by Ali Jawin, VP of Global Marketing and Lexi Taylor, Director of Content Marketing at The RepTrak Company. Ali and Lexi …