Founder & CEO of Novara
Leah Russo is the Founder of Novara, the consultancy B2B leaders call when they’re done duct-taping GTM together and pretending it’s strategy. A veteran marketing and revenue ops executive, Leah has spent over a decade building revenue engines that scale and torching the old playbooks that burn teams out.
She’s the creator of the Anti-Hustle Manifesto, a new standard for building go-to-market organizations that move fast without breaking their people. Leah partners with CMOs, CROs, and GTM leaders who know the truth: chaos isn’t a badge of honor, it’s a business risk.
Recognized across the MOps and RevOps community for her no-BS clarity, Leah’s on a mission to end burnout-as-a-strategy and build smarter, saner, high-performing GTM teams.
You don’t fix chaos with hustle. You fix it with clarity. And you start at the top.
This week on Revenue Rehab, Brandi Starr is joined by Leah Russo, a veteran marketing and rev ops executive and founder of Novara, who believes “treating ops like a cleanup crew is killing your go-to-market”—and she’s ready t...