Anastasia Pavlova

Founder & CMO

I am not your average CMO—I am a go-to-market strategist with a robust foundation in business, backed by an MBA from the prestigious Haas School of Business, and enriched by nearly 20 years of full-funnel marketing experience across B2B SaaS, cybersecurity, ecommerce, and B2C Tech. My career spans a wide range of company stages, from agile VC/PE-backed startups to established enterprises.

My journey has been anything but linear. Starting my career in Europe, I have not only helped companies there but also scaled US go-to-market teams across the European and APAC markets. This global experience, combined with my background in linguistics, gives me a unique edge in leveraging AI language models to communicate effectively and understand customers deeply.

Here's where I shine:
• Architecting go-to-market strategies that aren’t just plans, but blueprints for success.
• Driving full-funnel marketing with a laser focus on revenue—demand generation, ABM, customer retention, and expansion aren’t just buzzwords; they are my bread and butter.
• Collaborating across Marketing, Sales, Customer Success, and Product teams to fuel revenue and drive growth that’s not just fast, but smart and sustainable.
• I'm more than a strategist; I'm a cross-cultural bridge builder for your business, ready to elevate your go-to-market approach with a blend of art, science, and a dash of linguistic finesse.