Revenue Rehab: It's like therapy, but for marketers

Latest Revenue Rehab Episodes

May 3, 2023

From Transactions to Trust: The Role of Relationship Sales

This week our host, Brandi Starr, is joined by Matt Green, CRO at Sales Assembly. Matt has led sales and operations for multiple hyper-growth, venture backed tech companies. In these roles, he oversaw personnel management, strategic planning,...

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April 26, 2023

The Art of the Scrappy ABM: How to Achieve Big Results Without Big Ad…

This week our host, Brandi Starr, is joined by Mason Cosby, Director of Demand Generation at Sales Assembly. Mason specializes in building Scrappy ABM programs on low budgets that drive high impact. Serving as the Marketing Lead at numerous...

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March 29, 2023

TikTok for B2B: Advice for CMOs Considering Experimenting

This week our host, Brandi Starr, is joined by Lacey Miller, an accomplished marketing professional with over 10 years of experience in the start-up industry. With a passion for data-driven marketing and social media analytics, Lacey has...

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March 1, 2023

Sales Management Misconceptions: Why the Most Popular Techniques Don'…

This week our host Brandi Starr is joined by Rene Zamora, Part-Time Sales Management Consultant at Sales Manager Now. Rene is one of the original Fractional Sales Managers, founding Sales Manager Now in 2006 after a 25-year corporate career in …

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Feb. 8, 2023

In-House vs Outsourced: The Debate

This week our host Brandi Starr is joined by B2B marketing leader, Adi B. Reske. Adi has many years of experience as a B2B marketing leader, she is an entrepreneur with a love of coffee and traveling and is an …

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Feb. 1, 2023

The Modern Marketing Playbook: Advice for Early-Stage Tech Start-ups

This week our host, Brandi Starr, is joined by Joseph Reynoso, founder and CEO at Tierra Nueva Interactive. Joe is a sustainable growth advisor with 12 years of integrated experience designing, activating, measuring, and optimizing go-to-market...

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Jan. 4, 2023

Influencer Marketing: Leveraging Leaders & Advocates to Drive Demand

This week our host, Brandi Starr, is joined by Dan Dillon, Chief Marketing Officer at Reveal Mobile. Dan is responsible for all aspects of Reveal Mobile's marketing strategy, execution and measurement centered on generating qualified demand, sales...

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Dec. 14, 2022

Marketing & Sales Divide: Perspective from Both Sides

This week our host Brandi Starr is joined by Amelia Taylor, Strategic Sales & Lead Evangelist at regie.ai and Tara Pawlak, Head of Marketing at GetAccept. Amelia is known as a daily challenger of the status quo, a devoted mother …

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Nov. 30, 2022

Gated vs Non-Gated Content: Taking Sides on the Issue

This week our host Brandi Starr is joined by Wendy White and Jaime Romero in a conversation centered around Gated vs Non-Gated Content: Taking Sides on the Issue. Wendy is the CMO at Daxko and Jaime is the Vice President …

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Nov. 16, 2022

Competitive Intel vs. Competitor Obsession: Striking the Right Balance

This week our host Brandi Starr is joined by Tiziana Barrow, Founder and CEO at Tilagia and Gerardo Dada, CMO at Catchpoint. On the couch Brandi, Tiziana and Gerardo will tackle Competitive Intel vs. Competitor Obsession. Tiziana Barrow has...

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Nov. 9, 2022

Collaborative Not Cookie Cutter: A New Approach to Event Sponsorship

This week our host Brandi Starr is joined by Phil Stanley, Senior Strategist at InVision Communications. Phil lives in the Boston area with his wife and has a son, 28 years old, and a daughter who is 25 years old. …

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Oct. 19, 2022

Web3: What it Means for B2B Marketers

This week our host Brandi Starr is joined by Hana Jacover, the Chief Hype Officer & Coach at Hype House Consulting. After 10+ successful years of building and executing marketing and marketing operations strategies for B2B Tech companies, Hana started...

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Oct. 12, 2022

Event Sponsorships: Value or Waste

This week our host Brandi Starr is joined by Elizabeth Irvine, the VP of Marketing for MarketMuse, where she drives the content, demand generation and sales enablement initiatives for the organization. Elizabeth spent over eight years at TechTarget,...

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Aug. 24, 2022

Journey + Process: Unlocking the Values of Existing Customers

This week our host Brandi Starr is joined by Ed Frame founder of Exemplify based in Melbourne, Australia. Ed designed Exemplify to help businesses work with customers that truly appreciate them, with a focus on getting qualified leads that turn …

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June 8, 2022

Customer Advocacy: The Key to Winning at NetNew and Retention

In the episode, ‘’Customer Advocacy: The Key to Winning at NetNew and Retention’’, Brandi Starr was joined by Adrian Chang, Senior Director, Field & Customer Marketing at Mindtickle. Adrian’s experience as an award-winning executive comes...

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